Hello Misfit Nation! Welcome to another edition of "Lessons for Hannah!"

In November of 2016, we introduced a new format that we are putting alongside our regular episodes called “Lessons for Hannah.” Hannah is my daughter and one of the main inspirations for the Misfit Entrepreneur. I wanted to have a place where she could go and learn from her daddy and his Misfit friends throughout her life….even after I am gone. If you haven’t listened to the first episode of "Lessons for Hannah," I urge you to as it gives some more background and tells the amazing story of how Hannah came to be in our lives.

"Lessons for Hannah" are short, very useful, and sometimes comical lessons, that I have learned which I want to share with you and give to Hannah to help in your lives. Because I want Hannah to have these for her life, I’m going to speak as though I am talking directly to her. These episodes are a lot of fun and if you think there is a lesson that we should include in these episodes, please don’t hesitate to send it over to us at support@misfitentrepreneur.com. We’d love to share it.

This week’s Lesson for Hannah

Hannah, honey. I want to talk to you about your personal power. The human spirit is one of the most powerful forces in this world. For thousands of years, this was kept at bay and purposely stamped out by those in power – whether kings, monarchs, or tyrants. And in some places, this still exists today. But throughout time, individuals have found a way. And one of the greatest examples of what happens when you unleash the human spirit and give it the freedom to run is the founding of our great country, the United States. There is an amazing book that I will give you to read when you are older called The 5000 Year Leap. The book shows you in the founder’s words, where they came up with the idea and principles of the Declaration of Independence and the Constitution and how they believed in the individual power of people…and as such in just about 250 years since the United States was created, humans have accomplished more than everything they had done in the previous 5000 years.

Why am I telling you this? Sadly, most people will never realize their true potential. They never discover their true talents and seemingly go through life with the brakes on. This happens because it is hard. It’s hard to overcome negative thoughts and emotions. It’s hard to step up and step out of your comfort zone and risk. It’s hard to stand firm in spite of fear, doubt, worry, and to go your own way. But, the human spirit has done it over and over again throughout history. I know that it can be done because I have seen this power and harnessed it in life…and have seen many others do it is as well.

What does it take? It takes unshakable will. The will to step into your fear and push yourself over and over again to go on until you breakthrough. What this is that causes this drive in someone, I cannot say, but I do know that when you are willing to go at it again and again and again until you go through the barrier, whatever it is, something happens for you. It also takes courage – the courage to act and to not be deterred by detractors or those that attempt to squash your dreams. It takes courage to press on when it seems like the world is stacked against you. Two more things it takes are relentlessness and resourcefulness. You must be relentless in the pursuit of your goals and dreams and you must be resourceful because you will have to find a way and make a way to get there.

The last thing it takes is the ability to endure defeat over and over without giving up.

When you know exactly what you want and are determined not to quit until you get it, you will win.

Your biggest critic will be inside you…don’t ever give up on yourself because you are unstoppable.

Decide that you will push yourself and convince yourself, selling yourself every day, and you will see the difference. You will see your spirit grow and your ability grow. You will be able to handle bigger challenges and the bigger the challenges you can handle, the bigger you will grow and closer you will get to reaching your goals and dreams…and true potential.

We don’t have much time in this world. Our lives are a blink of an eye in time. There is greatness in every one of us and to go through life without realizing it is a disservice to the world. You have more personal power than you will ever know. Have the courage and will to tap into it and maximize it every way you can. Be relentless and resourceful – don’t ever give up. You’ll leave an amazing impact on this world and your mother and I cannot wait to see it and feel it…we already are.

I love you, Daddy.

Best Quote: “There is greatness in every one of us and to go through life without realizing it is a disservice to the world."

Misfit 3:

1. The human spirit is one of the most powerful forces in this world. It has the ability to overcome seemingly insurmountable challenges and you can tap into this personal power.
2. When you know exactly what you want and are determined not to quit until you get it, you will win.
3. Your biggest critic will be inside you…don’t ever give up on yourself because you are unstoppable.

In this episode, Dave excited to welcome Louis Bruno. Louis is a guy who makes it happen. Without any formal college education and starting his business, Bruno Air, from his garage with $2500 and a half broken van, he went from nothing to creating an over $25 million a year business in less than 3 years.

Louis has been featured on CNBC’s Blue Collar Millionaires, has been recognized as Entrepreneur of the Year from the Business Observer, and is a 40 under 40 recipient for Gulfshore Business.

Louis and Bruno Air have received numerous other rewards and the growth of Bruno Air speaks for itself, but how did a guy with no formal education, no entrepreneurial experience, and no money go from a day job to creating a $25 million plus business in less than 3 years? In this episode, Louis shares his blueprint.

@TheLouisBruno on all social media

Bruno Blueprint Youtube Show

www.BrunoAir.com

Louis started his business out of his garage with $2500 and 1 van. His story starts with him coming from a home of addicts. His dad with drugs and his mom with alcohol. He wanted to play professional baseball, but after injury in his senior year in 2006, he had to find a summer job while getting back in shape. He carried the tools and assisted an HVAC company. After 3 months, he showed so much promise, he was offered a full time job. He helped the business grow from $400k to $2.5 million in 4 years and then started Bruno Air. In his first year, he did $2.7 million in sales. He quadrupled it in his 2nd year, tripled it in his 3rd year, and after just 4 years in business has done over $55 million in sales!

At the 7:30 mark, Louis give his best advice for running and building a business.

• The picture is always changing – what you think is “success” today will change at every level you get to. In other words, what you believe is successful today will change because you can raise the bar. It’s subjective.
• What are you associating with success for you? It is worth doing? Are you getting perspective as to what matters?

How did you learn to change your conditioning and your mindset?

• Who you surround yourself with (surround yourself with people that challenge you and are more successful than you)
• Personal growth and self-education (read and learn from the greats)
• When you understand what drives and motivates people it make a huge difference
  • It is about adding value
  • People want to do things that make them feel good – Adding value to them brings them pleasure
  • People don’t want to do things that bring them pain – Adding value to them relieves pain.

How did you create your board of advisors that includes millionaires and billionaires?

• You just do it
• Look for those that you think are highly successful where you live
• Make a list of 15-20 prospects
• Call them – they probably won’t answer
• See if you have mutual friends
• Go to events where they are, charity events where they help, stop in at their offices
• Share your vision – be relentless

What skills do you see that people need to embrace to succeed today and in the future?

• Business is only what people think business is because of what they have been conditioned to think.
• You MUST understand people
• You have to be extremely coachable
• You have to parallel and align yourself with a problem you desperately want to solve
• Adaptability

Advice for entrepreneurs starting out?

• You must have a primal - root understanding of people and how they operate
• You must break things down to the actions needed on a daily, weekly, monthly basis to achieve what you want.
• When you align yourself with what you want to do, break it down, and then act on it consistently – you will win.

At the 33 min mark, Louis talks about the power of your brain, the power of action, and accountability.

Tips to maximize your footprint on social media?

• Don’t get too worried in the moment
• Know your audience
• Create content what you target audience will want – not necessarily what you want
• People want to do business with someone they like or think is fun
• Louis also shares his story in more detail which he has never done before.

Best Quote: "At the end of the day, you never make a wrong decision – you just take one step closer to something that is going to work"

Louis's Misfit 3: 

1. Read the following: a. How to Win Friends and Influence People b. Think and Grow Rich c. Good to Great
2. Understand people – Everyone makes decisions for one of two reasons, to avoid pain or seek pleasure
3.  Create the best model to deliver your value and look for where it has already been done, so you have a blueprint to follow.

In this episode, Dave is excited to welcome Matt Young. Here is just a sampling of some of his accomplishments:

A winner of Canada’s 40 under 40

• An Earnest and Young Entrepreneur of the Year finalist twice
• He has authored and co-authored 7 books
• He’s Founder of over a dozen businesses, 8 of which he still owns
• He’s a TedX speaker
• He’s raised over $5.6 million for charity
• And if that is not enough, he’s a Guinness world record holder
• 2 time iron man finisher
• And has summited everything from Mt. Kilimanjaro to Manchu Picchu

Dave has spent some time with Matt and the thing that impresses him most is his humility and his devotion to helping others, especially young athletes and coaches with his latest business, Personal Sport Record which he describes as a tech disruption company providing support to important aspects of athlete development (beyond the schedule & score).

The first time Matt and Dave spoke, what was to be a 15-20 min call turned into almost an hour and they could have kept going if it weren’t for other commitments. They continue that with you alongside them in this episode.

www.PersonalSportRecord.com ​

Connect with Matt and LinkedIn

Matt has had a very interesting journey, but he knew early on that he want to help improve people’s lives and do it through health and fitness. He started out creating personal training centers, then moved into developing a charitable organization. Along the way, Matt started speaking and consulting with businesses on improving performance. Most recently, he has been disrupting the way people track and develop kids in youth sports. Everything that he and his teams have done is really all about supporting people’s physical and mental journey.

Matt talks about “physical literacy” and the need for people to better understand the full life benefits of physical activity and what it means to integrate it into your life.

At the 9 min mark, Matt and Dave talk about the changes that have happened in the way that kids play and what they are allowed to do in today’s world, especially sports…and the impact and societal shift that has had.

“Sports are a dress rehearsal for real life…”

Best lessons learned that translate to entrepreneurship?

• There is no learning by not doing. When others do it for you – you don’t learn.
• Change is imminent. “Everyone says they want change, but no one wants TO change.”
• Struggle builds character and competence which builds confidence.
• YOU have to figure it out.
• You have to learn to meet people where they are – not everyone, in fact most, will not be at the same level you are. That doesn’t mean they can’t be a part of the journey in some way. The better they get – the better you will get.

Do you have a formula or process for building a successful team or organization?

• It’s like building a house that will stand the test of time.
  • It starts with a rock solid foundation
  • Then you have the frame and structure
  • Then you add the fixtures
• The foundation starts with the vision
  • The vision is the overriding end goal – the why
• The structure is the mission, values, and goals
  • The mission is “the what”
  • Define your core values and make sure that those with you share them as well
  • Set your goals and objectives – how and when specifically

At the 25 min mark, Matt talks about the secrets of harnessing the minds power and the mental game.

At the 32 min mark, Matt talks about his latest business, Personal Sport Record and how it can relate you, your teams, and your business.

The formula for success need not be re-invented, it needs implemented!

Best Quote:  "Great leadership is walking backwards to your goal while bringing people forward toward theirs..."

Matt's Misfit 3:

1. Embrace the process no matter what it is.  Enjoy "the suck", learning, pain, and pleasure - take it all in.
2. Have fun.  Don't take yourself so seriously.  Enjoy the journey alongside the suck.
3. Humility.  Keep it and embody it.  Humility allows you to be grounded and pay it forward by paying it back.

In this episode, we have a special treat for you. Dave is excited to welcome, Moran Chamsi and Issy Livian, the founders of HearMeOut. HearMeOut is fast growing social network and IOS/Android/Web platform that enables users to upload and share short 42 second audio posts to the app's native feed and to various social platforms. The platform has been described as “Audio Twitter.”

HearMeOut’s unique interface enables users to listen to customized feeds based on specific topics and interests. The unique platform brings the consumers a focused, sharp and time efficient content consumption experience. If you listen to the short Misfit Morning Minute that Dave puts out each morning on all Misfit’s social networks, you’ve experienced HearMeOut.

HearMeOut also allows people to interact while driving – Most recently, the company has signed a deal with Ford, integrating with their technology and allowing a hands-free social network for connected cars. Dave, Moran, and Issy explore a lot in this episode, from what it takes to create a social network to taking their company public on the Australian stock exchange.

www.HearMeOutApp.com

Moran and Issy have watched social media grow and change for a number of years and they saw the evolution from just posting updates to media to marketing to how it has become a way of life, but the one thing they were not seeing it a platform specifically for the voice. And with everything being automated these days, the one thing you cannot fake is the voice. People want to hear what others have to say and want to be able to feel the humanness of it from their tone, inflection, emotion, etc. They need a quick way to share their thoughts, jokes, ideas, etc. with the world in a more intimate way. That is why HearMeOut was born.

At the 8 min mark, Issy talks about how they were able to take the company public on the Australian stock exchange, pre-revenue, and some lessons learned.

At the 14 Min mark, Issy and Moran talk about how their original goal was to make things safer and easier when driving, but still allow people to connect with all their social networks and share their thoughts and opinions. This is how they connected with Ford and have created “Social Radio.”

What is it like to pursue your dream and follow through to make it a reality?

• It’s not complicated – you keep doing and keep moving
• Don’t succumb to your fears
• Have a deep purpose – Issy and Moran’s mission is to help people re-connect with their voice and their lives with the natural communication – their voice

Biggest challenge in building the business?

• Remembering to enjoy the process in spite of all the daily challenges you run into every day
• Staying flexible to make sure they are adjusting to the needs of their customers and the business itself as things change and they need to adapt.

What have you learned about yourselves as entrepreneurs going through your journey?

Moran:

• You learn that you have more to give than what you thought. B
• eing open – the power of listening to others and taking their opinions into account.

Issy:

• How to become an extrovert and the joy of meeting people
• Sharing your passion with the world is a gift

Best advice for entrepreneurs starting out today?

Moran:

• Act. Keep moving and be flexible and be willing to adjust as you go, but you must be a “do’er.”
• Be yourself – don’t lose sight of who you are

Issy:

• Take the hill one step at a time – don’t look at everything as one big huge thing you have to do, break it up into steps and just move to the next one and so on.

Biggest lessons you have learned about success?

• Beginning a startup is not an easy task – it’s always harder than you think
• You have to have a lot of mental strength
• You must be patient and keep going
• It is very hard to succeed if you don’t believe in yourself
• Don’t’ be afraid to do it, even if you’ve done nothing like it before

What’s next?

• Voice filtering
• In app communication for private messaging and groups
• Continued improvement of the user experience
• Adding more partnerships with car manufacturers

Best Quote: "You have more to give than what you think..."

Misfit 3:

1. Be a do’er. Don’t be afraid. It is better to try 10 times and succeed once, than trying once and succeeding as you grow a lot more after trying things multiple ways.
2. Eat the elephant one bite at a time. Break things down into small steps – don’t let yourself get overwhelmed. Focus on the task right in front of you.
3. Be dynamic and flexible and always be ready for opportunity as it presents itself.