This week’s Misfit Entrepreneur is John Berardi. John is a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the world’s largest nutrition coaching, education, and software company.
He's also the founder of Change Maker Academy, devoted to helping would-be change makers turn their passion for health and fitness into a powerful purpose and a wildly successful career. And he’s the author of the best-selling book Change Maker.
Over the last 15 years he's advised companies like Apple, Equinox, Nike, and Titleist, among others, as well as the San Antonio Spurs, Carolina Panthers, US Open Champ Sloane Stephens, and 2-division UFC Champ Georges St. Pierre. He's also been named one of the 20 smartest coaches in the world and 100 most influential people in health and fitness.
Regardless if your passion is in health and fitness, there is a lot you can learn from John about entrepreneurship and life and I’m excited for him to share it with you in this episode.
Health and fitness was not the likely path for John. He was born premature, had asthma and allergies, and as he grew up was very much an introvert. It wasn’t until he got to High School that he began to study health and fitness to better himself. It then that his passion for it was born.
But, it wasn’t without major challenge. Because John was more introverted and lacked self-confidence, it manifested in abusing drugs and alcohol at young age to cover up his pain. He fell in with the wrong crowd and one night was out driving around drinking with friends and got into an accident and miraculously survived without a scratch. That was his wake-up call and when he made the decision to focus on his health. He started going to the gym, found a mentor, and didn’t look back. The mentor even gave him a job at the gym.
John went onto to become personal trainer paying his way through college, but he knew he needed to learn more. He need to learn the psychological side. Combining the two disciplines is what helped to birth Precision Nutrition. Precision came about right as things were transitioning off of dial up to high-speed internet and Precision was positioned well to grow. From the start they grew the company remotely. As John said, back then, they were “weird.” They were totally remote. They didn’t have an organized management structure. Instead, they used Holocracy.
In 2017, John and his co-founder, sold the majority of the ownership in the company and John has been focused on unique projects such as Changemaker and others.
In our lives, we have moments that help define us. There is more to the car accident story where your friends actually got the wrecked car back on the road, but you decided to walk home. They ultimately got arrested. What was it that told you to walk away in the moment?
At the 17 min mark, John and I have a great conversation on how what we go through shapes us, why you should not regret, and how you should learn lessons from the past while getting perspective on the ones you are making right now.
What do you feel is most important to consistently succeed at high levels?
At the 29 min mark, John talks about how the book Principles by Ray Dailo was a direct result of his co-founder Phil. Ray had not planned a book on what then just a sort of pdf manifesto that he had put out. “The best ideas are not in your own head.
"The best ideas live in the interface between you and others. It is when you pile ideas on top of each other that the best things emerge.”
Tell us about Changemaker. What does it mean to be a changemaker?
What do you teach people about how to find their calling?
You should have your best self, coach you and build this into your routine. Set time aside where you are in a peaceful mind set, able to think clearly, and work on a problem or set of problems. Set aside time to let your best self show up to help you.
At the 48 min mark, we talk about the importance of structure in our lives, but how it needs to be a flexible structure.
Are there any principles from the book or thoughts you want to leave us with?
Best Quote: "The best ideas are not in your own head. The best ideas live in the interface between you and others. It is when you pile ideas on top of each other that the best things emerge."
John's Misfit 3: